5 Of the Most Helpful Marketing Hacks to Starting a New Business [2023]

🤑Starting a new business can be both (thrilling and overpowering)!

Although, competition continues to swell like a Title Wave…‼

… despite the fact, 50% of all new businesses fail within their first 5 years of business, according to the SBA.

And…

By year 10, seventy percent of all businesses fail. Yet still, there are 600 thousand+ new businesses started every year.

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Start your Dream Business Today

Up and running in Days, not Months

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If the first set of stats have you shaking in your boots…

…… keep reading…because…

Our Standout marketing hacks will not only dilute your chance of FAILURE but also can help increase business loan approvals!!!…

… additionally, set + keep you in front of your competitors, You GOT This!⚡⚡⚡

So, you may be asking; what’s the key to business longevity and what can you do to stand out from the crowd?

That’s exactly what we‘ll uncover in this post.

Let’s Deep Dive IN

#1. Voice Search Marketing

What is Voice Search Marketing

Voice search marketing is a digital marketing strategy. It involves optimizing online content to appear in the results…

                     … when users ask voice assistants from:

• Google Assistant
• Siri
• Alexa
• and others

Voice commands use voice to search the internet, instead of using a keyboard or screen. This method of search has become more popular. Due to the rise of smart speakers, virtual assistants, and voice-activated mobile devices.

Some benefits of vocal search include:

— Convenience:

Vocal search allows users to search for information hands-free. This can be very useful when driving or multitasking.

— Speed:

Vocal search is often faster than typing, which can save time for users who are in a hurry.

—Accuracy:

Voice assistants have become more accurate at understanding natural language queries. This can lead to more accurate search results.

—Competitive advantage:

As popularity grows, businesses that fail to optimize will fall behind their competitors.

✦According to a study by PwC, 71% of surveyed users would rather use their voice assistant to search for something than type their queries.

#2. What is Short-form Content Marketing?

Short-form content marketing is an emerging trend. It involves creating and sharing brief, concise pieces of content. Designed to capture the attention of audiences with limited focus.

This includes things like:

• short videos
• social media posts
• and bite-sized blog posts.

Short-form Content Marketing Stats:

• A study by Microsoft found that the average human attention span decreased from 12 seconds in 2000 to 8 seconds in 2015.

• According to HubSpot, videos under two minutes long receive the most engagement on social media platforms, like Instagram and Facebook.

Short-form content marketing is driven by readers’ short attention spans.

First, there’s a growing need to capture and hold today’s audience’s attention.  Next, today’s customers are constantly distracted and suffer from information overload.

Finally, by creating short, impactful pieces of content, businesses can increase customer engagement and profitability.

#3. Why Social Media Marketing

Social media marketing is the process of promoting your business on social media platforms like Facebook, Instagram, Twitter, LinkedIn, and more  One of the most powerful ways to connect with your target market is through Social Media.

Here are five ways to use social media for businesses:

• Create and maintain a consistent brand image across all social media platforms.

• Post and engage with your followers to build a loyal customer base.

• Use social media advertising to reach new audiences and increase brand visibility.

• Conduct market research through social media insights to better understand your target audience.

• Partner with influencers or micro-influencers to reach new audiences and build credibility.

Social media can be a cost-effective and impactful way to reach your target audience and build your brand online. By using these tactics, you build a strong social media presence and connect with customers in a meaningful way.

#4. Why Email Marketing

Email marketing is an effective digital marketing strategy. It involves sending targeted, personalized emails to a list of subscribers. Through your list, you can promote your business, product, or service, FOREVER!!!

 Benefits of email marketing

Email marketing offers several benefits to new business owners:

• Cost-effective:

Email marketing is affordable and has no printing or postage costs.

• High ROI:

Email marketing offers a high return on investment.

• Personalization:

Your emails are specific to targeted groups of customers.

• Measurable:

Email campaigns can be tracked and analyzed for effectiveness.

• Builds relationships:

Email marketing helps businesses build and maintain relationships with customers.

• Easy to automate:

Automated email campaigns save time and resources while providing targeted messaging.

By leveraging advantages businesses can:

• promote products/services,
• builds customer relationships.
• and drive sales

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Start your Dream Business Today

Up and running in Days, not Months

Free Download!

______________________________________________

#5. Influencer’s Collaboration

What is influencer marketing?

Influencer marketing is the process of partnering with individuals or organizations. These influencers have a large and engaged following to promote your products or services.

Be sure to choose an influencer who aligns with your brand’s values, target audience, and marketing goals. According to a study by Influencer Marketing Hub... 82% of consumers are likely to follow a recommendation made by a micro-influencer. Click To Tweet

Choosing an Influencer’s Best Practices

Choose the right influencer who aligns with your brand’s values and target audience.

✦ Define clear objectives for the collaboration to measure success.

✦ Communicate with the influencer by providing clear guidelines and deadlines.

✦Track and measure results to assess the success of the collaboration.

✦Build long-term relationships with influencers for ongoing benefits.

 Stats:

• 82% of consumers are likely to follow a recommendation made by a micro-influencer. (Influencer Marketing Hub)

• 94% of marketers believe that influencer marketing is effective. (Linqia)

• Businesses earn $6.50 for every $1 spent on influencer marketing, and the top 13% of businesses earn $20 or more. (Tomoson)

Influencer collaboration can be a powerful marketing strategy when executed right.

Conclusion

✦Modern marketing has become an integral part of running a successful business, in today’s digital world. From business plan approvals to out-competing your competition.

Creative marketing can affect almost every aspect of your business. Although implementing these strategies will take time and effort, it’s worth it. By following these tips you’ll be set up for growth+ success for years to come.

Now it’s your turn…♕

So, which one of these tactics will you add to your marketing mix?

Or are you using them all?
Can you see how they can set you apart from your competitors?

Let me know, leave a comment + share if you found this resource helpful!